I was recently asked to shoot some more interiors for award winning developer Solterra’s new Sunset Grove community in Surrey, B.C.. Shooting display suites is a nice change of pace from run of the mill real estate photography, since the furnishings and accessories are always photogenic. I also like the challenge of trying to communicate a lifestyle in photographs, rather than showing how big a room is, or what the view looks like out the window. It’s a completely different approach, and each shot has to be carefully orchestrated, since the images can end up the size of a billboard, or printed on high quality, glossy paper. So the chairs have to be lined up perfectly, towels have to be folded just right, and bedspreads have to have just the right amount of wrinkles in them to look great but not hotel room perfect.

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